Love Island USA wrapped its seventh season weeks in the past, however the web nonetheless refuses to let go. Folks digging for meme scraps weeks after Nic Vansteenberghe’s iconic, Mommy? Mamacita line and Huda’s My Dream Date crashout have now discovered a brand new fixation.
This week, followers can not get sufficient of islander Taylor Williams’s sing-song “I choose Clarke” line, and they’re blurting out the phrase in more and more surreal conditions. Here is why individuals are treating “I Decide Clarke” like the most recent brainrot meme.
What Does The Line “I Decide Clarke” Imply, And The place Did It Come From?
The road comes straight out of a mid-season recoupling on day three of “Casa Amor,” which aired June twenty fifth, 2025. Contestant Taylor Williams stood earlier than his authentic accomplice and fan favorite, Olandria Carthan, and newcomer Clarke Carraway. As a substitute of patching issues up with Olandria, he determined to say “I choose Clarke” in a very dopey voice.
@tashamfmac Idk how you can really feel proper now lol. #loveislandusa #taylorloveisland #olandrialoveisland ♬ authentic sound – Tasha MAC 💋
The selection ended Taylor and Olandria’s arc and paired him with Clarke, although the 2 barely lasted, leaving the island collectively in a subsequent elimination. By the point TikToker @tashamfmac reposted the clip on July 1st, the phrase was already ripe for meme materials.
How Did “I Decide Clarke” Turn out to be a Meme on TikTok?
The meme ignited on July thirtieth, 2025, when TikToker @dotbotsspam uploaded a video repeating the phrase time and again within the automobile, mimicking Taylor’s supply and gathering over 3.6 million views and 480,000 likes in three weeks. The soundtrack turned the idea for a meme the place folks repeat the phrase to the purpose of incoherence, amusing and annoying their family and friends.
@dotbotsspam clearly his favourite second from the present
One common variation got here on August eleventh, when @hotdogsnumber1fan declared “I choose Clarke” their new “vocal stim,” scoring 1.7 million likes. Two days later, @notsofiagruianu staged a “99% Accuracy Reenactment” that earned 400,000 likes in underneath per week.
@hotdogsnumber1fan Our vocal stim of the week #loveislandusa #taylorandclarke ♬ authentic sound – 🫰🏼🫰🏼
@notsofiagruianu I choose Clarke #clarkeit #loveisland #olebrandselect ♬ authentic sound – sofia
On August 14th, @oliviashieh posted a video waking up from basic anesthesia after a knowledge tooth removing, gathering over 200,000 likes on a video the place they blearily repeat the road “I choose Clarke.” The joke saved evolving, and by August fifteenth, movies like this one posted by @jaylabaee_ confirmed folks have been chanting it till their buddies begged them to cease.
@oliviashieh sorry to all of the workers who heard me saying this and solely this for idk how lengthy
@jaylabaee_ she didn’t watch love island 😭😭#viralvideo #fyp #loveislandusa ♬ authentic sound – 🙂
For the total historical past of I Decide Clarke (Love Island), make sure to take a look at Know Your Meme’s encyclopedia entry for extra data.
