Joji has dropped “If It Solely Will get Higher,” a monitor from his upcoming album Piss In The Wind (sure, actually), and truthfully, we’re nonetheless making an attempt to determine what simply occurred.
The monitor opens in a strip membership with all of the visible vitality you’d count on, then instantly hits you with… delicate acoustic guitar? The place’s the bass drop? The entice hi-hats?
As a substitute, producer Wonton mentioned “let’s maintain it unhappy” and delivered probably probably the most melancholic strip membership anthem ever created.
Your complete lyrical content material boils right down to: “If issues get higher, why trouble altering something?” It’s the type of logic your mate makes use of to justify not going to the health club, besides Joji makes it sound poetic.
The remaining is simply “ooh, ooh, ooh, which, honest sufficient, typically that’s all you’ll be able to say.
Blended by Jeff Ellis and clocking in at what looks like two minutes, the monitor has Reddit debating whether or not that is deep creative expression or simply an elaborate album teaser. The video, directed by Mamesjao, leans into the confusion fantastically.
Right here’s the factor although: it type of works? Joji’s constructed his profession on making unhappiness sound stunning, transitioning from Filthy Frank to real artist.
If Piss In The Wind delivers extra of this bizarre, weak vitality, we’re right here for it.
Whether or not that is genius minimalism or simply actually good advertising and marketing for 2026’s album stays unclear. Both means, it’s distinctly, unapologetically Joji.
