A Bally’s interactive arm has partnered with Incentive Video games to roll out a number of real-money titles. [Image: Shutterstock.com]
The interactive arm of Bally’s, rebranded to Bally’s Intralot in 2025, has inked a brand new partnership with Scotland-based B2B video games supplier Incentive Video games to roll out a number of real-money titles.
Incentive Video games introduced the deal on LinkedIn on Monday, stating that the video games can be accessible to Bally’s Intralot subsidiaries and its participant base.
Commerce media cited Incentive’s Chief Industrial Officer Ahmed Baker as saying that his firm’s video games had been “designed to ship each leisure and robust industrial efficiency.” The Scottish model stated the Bally’s partnership gave it the possibility to “showcase our distinctive method on a worldwide stage.”
ship contemporary and interesting experiences to our gamers”
Bally’s Intralot Product Operations Director Dezso Pazmany, in the meantime, said that Incentive’s “thrilling and progressive video games can be an amazing addition” and that they’ll “ship contemporary and interesting experiences to our gamers.”
In keeping with reviews, the primary video games from Incentive launched on the Bally’s Intralot website earlier this 12 months, whereas extra titles can be launched in 2026.
Bally’s Intralot received its new title after Bally’s Company entered into a fancy transaction with Greek lottery big Intralot in July 2025. The deal handed Bally’s Corp $1.74bn in money and $1.314bn in newly issued Intralot shares, giving it 58% fairness curiosity in Intralot.
In return for money and shares, the Rhode Island-based agency gave Intralot its Bally’s Interactive arm, which upon the deal’s completion in October, the Greek company rebranded to Bally’s Intralot.
