About
“Sydney Sweeney Has Nice Denims” American Eagle Advert refers to a viral debate about actress Sydney Sweeney doing an advert for American Eagle denims, the place she says, “Genes are handed down from dad and mom to offspring, typically figuring out traits like hair colour, persona, and even eye colour. My denims are blue.” The commercial ends with the phrases “Sydney Sweeney has nice denims.” A number of web customers criticized Sydney Sweeney and American Eagle, accusing them of constructing an commercial that contained “Nazi dogwhistles” and promoted “white supremacist” concepts about superior genetics and eugenics. Different web customers pushed again towards this characterisation of the commercial, saying critics have been being too woke and that the advert was straight impressed by a tape Brooke Shields recorded for Calvin Klein when she was fifteen years outdated.
Origin
On July twenty fourth, the X account Sydney Sweeney Every day posted a video captioned, “Sydney Sweeney x American Eagle, oh my god,” gathering over 20 million views and 50,000 likes. The video confirmed a digicam panning from Sydney Sweeney’s legs to her face as she buttoned up her denims, together with her voiceover speaking about how “genetic traits” are handed down.
Sydney Sweeney x American Eagle, oh my god. pic.twitter.com/tDkeGT9R7G
— Sydney Sweeney Every day (@sweeneydailyx) July 24, 2025
Unfold
Numerous web customers reacted to the Sydney Sweeney American Eagle commercial, with X consumer @nostalgiafkninc noting that the advert was doubtless impressed by Brooke Shields’ Calvin Klein Denims advert from 1980. The publish gathered over 1,000 likes in a day.
American Eagles advert marketing campaign with Sydney Sweeney is correct out of Calvin Klein’s advert historical past with Brooke Shields pic.twitter.com/VJ2N4HEnYC
— Marlin, Esq (@nostalgiafkninc) July 24, 2025
On July twenty fifth, X consumer @lavendersodaa quoted the publish about Sydney Sweeney’s American Eagle “Nice Denims” Advert, writing, “I used to be eye rolling everybody saying that is bizarre grasp race shit till I unmuted this, what the fuck?” The publish gathered over 60,000 likes in a day.
Additionally on July twenty fifth, 2025, X consumer @davejr307 tweeted, “Perhaps I am too fucking woke.However getting a blue eyed, blonde, white ladies and focusing your marketing campaign round her having excellent genetics Feels bizarre, particularly contemplating the present state of America.”
Different folks pushed again on the characterisation of the commercial as a racist dogwhistle. On July twenty sixth, X account @uncledoomer responded to the backlash Sydney Sweeney obtained over her American Eagle “Nice Denims” commercial, writing, “why is all people out of the blue pretending “good genes” is about eugenics when it very clearly means “massive enormous breasts.”
Additionally on July twenty sixth, X consumer @dhaaruni reacted to the backlash towards Sydney Sweeney’s American Eagle commercial, writing, “Individuals performatively insisting the Sydney Sweeney American Eagle is definitely white supremacy dogwhistling is the primary time I’ve truly believed that 2017 stage woke could be again.” The publish gathered over 5,000 likes in a day.
Numerous Examples