
Many presenters—particularly technical consultants—strategy the C-Suite targeted on their knowledge and slide deck, however the actuality is that probably the most difficult side of govt displays is not the content material; it’s being savvy about managing a dynamic, and typically difficult, dialogue.
Senior leaders hardly ever need a one-way presentation; they need a dynamic, real-time dialogue. Navigating that shift from “presenter” to “facilitator” is a vital ability that too few professionals assume to develop, but it’s precisely the place your affect is earned.
Throughout a latest PowerSpeaking Dwell!, I used to be joined by govt panelists Joan Collar, Marsh McLennan, Gillian Fox, Gillian Fox Management Growth, and Bianca Wong, FedEx, to share insights into the refined social and psychological dynamics that occur in senior management conferences, and tips on how to handle these high-stakes discussions.
On this weblog, I’ve included our high insider ideas. With them, you’ll be higher outfitted to know the manager mindset, put together for the assembly, deal with questions and challenges, and extra.

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Acknowledge What Drives the Stress
Sure, the end result of your ask—whether or not or not you get a “sure” on funding, for instance—is an enormous supply of stress. However past that, different drivers come into play, whether or not you’re making a pitch to inside or exterior determination makers.
I really like the factors Joan makes on this clip from our Dwell! dialogue.
“Your model repute, your agency’s repute, your group’s repute . . . lie on that potential ultimate second that you simply’re presenting to those senior executives.” — Joan Collar
Know Your “Energy Gamers”
Joan additionally reminded us that you could’t be every part to all people in a gathering with executives who usually have completely different or competing pursuits. So, it’s smart to determine the important thing determination makers. Focus your engagement efforts on the stakeholders who truly transfer the needle, reasonably than getting distracted by these on the fringes relative to your objective.
Set the Intent Early and Explicitly
Bianca emphasised that facilitation begins earlier than you even present a slide. By being specific about your intent—whether or not you’re there for a call, for suggestions, or for alignment—you set the foundations of engagement. This creates a psychological contract with the executives, making it a lot simpler to tug them again to the primary subject if the dialog drifts too far.
Bianca elaborates on this clip from the Dwell!
Distinguish Between the Detour and the Vacation spot
As soon as within the assembly, don’t be shocked if an govt veers out of your subject.
Gillian shared a perspective that may change the way you view interruptions. She famous that when an govt takes an “surprising detour,” it is not all the time an absence of focus. As a result of they assume quick and have a wider lens on the enterprise, that detour is perhaps their means of connecting your challenge to a bigger strategic fear. Earlier than you attempt to “rein them in,” pay attention for a second to see if the detour is definitely the dialog it’s essential to be having to get a “sure.”
Hearken to Gillian broaden on this technique.
“Don’t bounce in too shortly. Pay attention, as a result of typically that small detour provides you an perception into what they’re actually nervous about.” — Gillian Fox
Look ahead to the Silent Objector
One of the harmful issues in an govt assembly is not the particular person difficult you; it’s the particular person staying silent. Bianca identified that silent contributors usually have hidden opinions or an absence of buy-in that may derail a challenge later. Do not be afraid to explicitly invite them in. Utilizing phrases like, “I haven’t heard from an operations perspective but,” ensures that once you stroll out of the room, you’ve gotten true alignment with the entire govt group.
“Being specific and never letting the dialog be dominated by a number of contributors is extraordinarily essential.” — Bianca Wong
When Challenged, Lean Into Curiosity
When an govt pushes again, a presenter’s intuition is usually defensiveness. Gillian argues that curiosity is probably the most underrated ability in these moments. By genuinely questioning why a pacesetter is reacting a sure means, you progress away from making an attempt to be “good” and towards being a accomplice who solves the actual drawback.
“Curiosity is your good friend in these moments,” Gillian says. “As a result of after we are genuinely curious, the entire tone of the dialog shifts. You cease making an attempt to be this one that has the proper reply, and we begin being attentive to what’s actually happening. What are they actually nervous about? What are they reacting to? What’s sitting behind all of this that I have to know that is going to assist me higher?”
Keep away from Feeling Sidelined
Right here’s a typical situation: two senior leaders begin debating a subject amongst themselves, and all of the sudden you are feeling like a spectator in your individual assembly. Bianca recommends listening carefully to the aspect dialog. If it’s irrelevant, respectfully ask whether or not, given your objective, it is sensible to maneuver it to a “car parking zone” and handle it in one other means. Whether it is related, ask the way it connects to the assembly’s intent. Don’t reinforce that you simply’ve been sidelined by staying quiet; have interaction with the pivot.
Use Questions as a Reset Button
For those who really feel the power within the room dropping, a well-placed query can function a helpful reset. Gillian calls this a “disruptor.” It shifts the highlight from you again to the executives, making them accountable for a solution and supplying you with a significant second to breathe and recalibrate your technique.
Disrupt the Sample in Digital Conferences
Studying a room and protecting individuals engaged is troublesome sufficient in particular person, however on-line, it’s even more durable. I’ve discovered that sample disruption is important. For instance, in case you are presenting a deck, take it down as soon as it’s time for dialogue. When the display view returns to attendees’ faces once more, it modifications the dynamic. Even a well-timed pause as you’re speaking can convey distracted eyes again to the digital camera.
Discover an Ally for Hybrid Hurdles
Hybrid conferences—the place some persons are in a room and you’re on a display—are arguably probably the most troublesome format. The consensus from our panel was clear: you want an ally. Whether or not it’s a peer or a sponsor, having somebody bodily within the room who can textual content you what’s occurring “off-camera” or assist pull you again into the dialog is a game-changer.
Take Absolute Accountability for Setbacks
Joan shared a private story a few 3-million-dollar IT challenge loss that was a masterclass in executive-level accountability. In short, Joan took duty for the defective assumption that precipitated the loss, reasonably than blaming circumstances or others. The executives within the room revered her for that and appreciated that she might inform them how she and her group would transfer ahead to repair the issue. Executives do not anticipate perfection, however they do anticipate the chief of the challenge to be the one the place “the buck stops.” And that is the place you may make or break your repute with them.
Last Ideas
Navigating these sorts of discussions is a journey of fixed studying. As Joan so fantastically put it throughout our session, even probably the most senior leaders make errors. What issues is the agility, confidence, enterprise savvy, and emotional intelligence you convey to the desk when issues don’t go as deliberate.
For those who’d wish to get extra invaluable insights and recommendation from senior executives like Joan, Gillian, Bianca, and extra, I encourage you to obtain our 2025 govt insights report, Affect Amplified: Methods for Participating and Influencing At present’s Leaders.
And in case you’d wish to degree up your group’s executive-level presenting and communication expertise, we’re right here to assist. Let’s discuss.
Extra Assets
Methods to Current to Senior Executives (23 Confirmed Methods)
Methods to Current Advanced Scientific Knowledge to Executives
